Ad Impact Calc.xls

Ad Item Impact Calculator
Brought to you by Fresh Focus Consulting
www.freshfocus.org

Ad Impact Calculator

Case Quantity

Pack

Reg Cost

Unit Cost

M

/

Retail

GP $

GP %

Total Retail

Shrink Estimate

Shrink Impact

Net Retail

Net GP %

Ad Quantity

Pack

Ad Cost

Unit Cost

M

/

Ad Retail

GP $

GP %

Total Retail

Shrink Estimate

Shrink Impact

Net Retail

Net GP %

Ad Increase

Ad Cost Increase

Ad Retail Increase

Ad GP $ Increase

Ad Shrink

Net After Shrink

Ad Impact GP%

Automatic recalculation

This calculator may be saved to you desktop for off-line usage

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